Digital Media Center
Bryant-Denny Stadium, Gate 61
920 Paul Bryant Drive
Tuscaloosa, AL 35487-0370
(800) 654-4262

© 2024 Alabama Public Radio
Play Live Radio
Next Up:
0:00
0:00
0:00 0:00
Available On Air Stations

Lawsuit Challenges Maker's Mark Handmade Bourbon Claim

STEVE INSKEEP, HOST:

Good morning, I'm Steve Inskeep with a toast to Maker's Mark. The Kentucky bourbon advertises itself as handmade. Two people in California sued, calling that false advertising. Just look at company publicity photos - Maker's Mark is made using equipment and automation. A judge threw out this lawsuit, saying the claim of handmade bourbon is close enough. Obviously, you don't literally make 9 million bottles of bourbon per year just using your hands, although people certainly drink it that way. It's MORNING EDITION. Transcript provided by NPR, Copyright NPR.

News from Alabama Public Radio is a public service in association with the University of Alabama. We depend on your help to keep our programming on the air and online. Please consider supporting the news you rely on with a donation today. Every contribution, no matter the size, propels our vital coverage. Thank you.