The Night Instagram Launched, It Crashed, But Didn't Burn

Published September 18, 2016 at 11:01 PM CDT

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"This is it, we've built this great thing and we've totally messed it up." — Mike Krieger, co-founder of Instagram, about the night the company launched.

Kevin Systrom and Mike Krieger launched their photo-sharing app with a server that crashed every other hour. Despite a chaotic start, Instagram became one of the most popular apps in the world.