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The Art and Science of Naming Prescription Drugs

NPR | By Karen Grigsby Bates
Published December 2, 2004 at 11:00 PM CST

NPR's Karen Grigsby Bates talks to James Dettore about the process of naming high-profile pharmaceutical drugs. Dettore talks about the thinking behind the name Intrinsa, a sexual dysfunction treatment for women.

Copyright 2004 NPR
Science & Health
Karen Grigsby Bates
Karen Grigsby Bates is an NPR senior correspondent.
See stories by Karen Grigsby Bates
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